Siddhartha Javvaji
| Siddhartha Javvaji | |
| Occupation | Entrepreneur, software developer |
|---|---|
| Known for | Co-founder of Stratify |
Siddhartha Javvaji is an Indian American entrepreneur and co-founder of Stratify, a Y Combinator-backed artificial intelligence platform that automates user research for product teams. Stratify, which participated in Y Combinator's Spring 2025 (X25) batch, uses AI agentic workflows to recruit participants, conduct user interviews, analyze responses, and deliver actionable customer insights.[1]
Early life
Javvaji attended Irvington High School in Fremont, California, where he was recognized as a scholarship recipient in 2022.[2] He was also an active competitive badminton player in the San Francisco Bay Area during his youth.
Career
Javvaji co-founded Stratify alongside Pratham Hombal.[3] The company is based in San Francisco and operates in the B2B space, serving product teams that need to understand customer behavior and preferences.
Stratify's platform is designed to replace the traditionally time-intensive process of user research — which can take weeks — by compressing the cycle to a matter of hours. The system allows product teams to pose natural-language queries such as "What do users think of our new checkout flow?" or "Which prototype resonates most with users?" and receive synthesized customer feedback. The platform supports the upload of various content types, including websites, prototypes, images, videos, and ad copy, and captures user screen recordings and video responses to track real-time engagement.[4]
The company launched publicly in February 2026 and is categorized by Y Combinator under the B2B, design, consumer products, AI, and conversational AI sectors.[5] At the time of its launch, Stratify described its core mission as discovering "the why behind every decision, click, and preference."
Early users of the platform have included other Y Combinator-backed startups. Amogh Chaturvedi, co-founder of Human Behavior Co. (YC X25), provided a public endorsement stating that Stratify enabled his team to run customer research on autopilot and focus on building features aligned with user demand.[6]
References
- ↑ "Stratify – Y Combinator". 'Y Combinator}'. Retrieved 2026-03-19.
- ↑ "A Deep Dive into Irvington Scholarship Recipients: Siddhartha Javvaji". 'The Irvington Voice}'. Retrieved 2026-03-19.
- ↑ "New AI tool Stratify automates user research for product teams". 'The American Bazaar}'. Retrieved 2026-03-19.
- ↑ "Stratify – AI-powered user research on autopilot". 'Stratify}'. Retrieved 2026-03-19.
- ↑ "Stratify – Y Combinator". 'Y Combinator}'. Retrieved 2026-03-19.
- ↑ "Stratify – AI-powered user research on autopilot". 'Stratify}'. Retrieved 2026-03-19.